The Perfect WhatsApp Pre-fill Message (With Examples)

Hi! I'd like to book a volume lash set.
What's your next available slot?

The 4-Part Formula

Every high-converting WhatsApp message has these 4 parts:

1. GREETING
2. INTENT (what they want)
3. SPECIFICS (service details)
4. QUESTION (requires response)

❌ Bad Example:

Hi

Why it fails: No context. You have to ask what they want.

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✅ Good Example:

Hi! I'd like to book a gel manicure.
Do you have availability this Tuesday or Wednesday afternoon?

Why it works:

1. ✅ Greeting - Polite
2. ✅ Intent - "book a gel manicure"
3. ✅ Specifics - Tuesday/Wednesday afternoon
4. ✅ Question - Requires your reply

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The 15 Templates (By Industry)

Lash Extensions

Template 1: Classic (Beginner-Friendly)

Hi! I'd like to book a classic lash set.
What's your next available appointment?

Template 2: Volume (More Dramatic)

Hi! I'm interested in a volume lash set.
Do you have any openings this week?

Template 3: Fill (Existing Client)

Hi! I need a lash fill.
What days do you have free this week?

Pro tip: Let them choose classic vs volume, don't assume.

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Hair Salons

Template 4: Cut Only

Hi! I'd like to book a haircut.
What's your earliest available slot?

Template 5: Color + Cut

Hi! I'm looking to get a cut and color.
Do you have availability in the next 2 weeks?

Template 6: Balayage (Specific Service)

Hi! I'm interested in balayage for shoulder-length hair.
Can you let me know your availability and pricing?

Pro tip: For complex services (balayage, highlights), mention hair length. Helps with pricing.

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Nail Salons

Template 7: Gel Manicure

Hi! I'd like to book a gel manicure.
Do you have any openings this week?

Template 8: Acrylic Set

Hi! I'm looking to get a full acrylic set.
What's your next available appointment?

Template 9: Design Request

Hi! I'd like to book a gel manicure with custom nail art.
Can I share some design inspiration photos?

Pro tip: If you offer design work, mention it! Clients love sharing inspo pics on WhatsApp.

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Aesthetics & Medical Spa

Template 10: Botox Consultation

Hi! I'm interested in a Botox consultation.
What dates do you have available?

Template 11: Filler (Specific Area)

Hi! I'd like to book a lip filler appointment.
Do you have openings in the next month?

Template 12: Facial Treatment

Hi! I'm looking to book a HydraFacial.
What's your next available slot?

Pro tip: For injectables, always say "consultation" first (builds trust, follows regulations).

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Massage & Wellness

Template 13: Relaxation Massage

Hi! I'd like to book a 60-minute relaxation massage.
Do you have any evening appointments available?

Template 14: Deep Tissue (Specific Type)

Hi! I'm interested in a 90-minute deep tissue massage.
What's your availability this week?

Template 15: Couples Massage

Hi! We'd like to book a couples massage for two people.
Do you have availability on weekends?

Pro tip: Mention massage length (60 vs 90 min) - saves time clarifying.

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Advanced Customization

Include Offer/Promo

Hi! I saw your 20% off special on Instagram.
I'd like to book a lash set - what dates work?

When to use: If you're running a promotion

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First-Time Client

Hi! I'm a new client interested in volume lashes.
What's the process for booking my first appointment?

When to use: If most of your traffic is new clients

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Add Urgency

Hi! I need a last-minute appointment for tomorrow if possible.
Do you have any cancellations or openings?

When to use: For businesses that get last-minute requests

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Variables You Can Use

Many tools (including LinksToBook) let you use variables that auto-fill based on user selection:

{SERVICE}

Hi! I'd like to book a {SERVICE}.
What's your next available appointment?

If they selected "Volume Lashes" from your services list, it becomes:

Hi! I'd like to book a Volume Lashes.
What's your next available appointment?

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{NAME}

Hi, I'm {NAME} and I'd like to book a lash set.
Do you have availability this week?

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{OFFER}

Hi! I saw your {OFFER} and I'd like to take advantage of it.
How do I book?

Pro tip: Variables are powerful but optional. A static message works great too.

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What NOT to Include

❌ DON'T: Make It Too Long

Hi! My name is Sarah and I'm 28 years old and I live in Miami
and I've never had lashes before but I saw your Instagram and
your work is amazing and I wanted to ask about pricing and
availability and also do you use synthetic or silk lashes and
can I bring my dog to the appointment?

Why it fails: Overwhelming. Nobody sends this.

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❌ DON'T: Ask for Pricing First

Hi, how much do you charge?

Why it fails: Sounds like they're price shopping, not ready to book.

Better:

Hi! I'd like to book a lash set.
What's your availability and pricing?

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❌ DON'T: Use All Caps

HI I WANT TO BOOK LASHES ASAP!!!

Why it fails: Feels aggressive, not professional.

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Length Matters

Ideal length: 15-25 words

Length	Conversion Rate	Why
1-10 words	41%	Too vague
11-25 words	87%	Perfect ✅
26-40 words	68%	Getting long
41+ words	34%	Nobody sends it

Sweet spot: 2 sentences

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Mobile Testing Checklist

Your message will show on mobile. Test it:

✅ Does it fit on one screen? (without scrolling) ✅ Is it easy to read? (not a wall of text) ✅ Can they tap "send" immediately? (no edits needed) ✅ Does it sound natural? (like how they'd actually text)

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A/B Testing Your Message

Week 1: Test message A Week 2: Test message B Compare: Which gets more sends?

Example Test:

Version A (Generic):

Hi! I'd like to book an appointment.
What's your availability?

Send rate: 72%

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Version B (Specific):

Hi! I'd like to book a volume lash set.
Do you have any weekday afternoon slots?

Send rate: 89%

Winner: Version B (+24% more sends)

Why: Specificity builds confidence.

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Industry-Specific Tips

Beauty Services (Lashes, Brows, Makeup)

• ✅ Mention specific service (volume vs classic)
• ✅ Include timing preference (weekday/weekend)
• ❌ Don't ask about patch tests (assume they're included)

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Hair Salons

• ✅ Mention hair length (short/medium/long)
• ✅ Specify service (cut, color, both)
• ❌ Don't describe desired outcome yet (save for consultation)

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Nails

• ✅ Mention gel vs acrylic
• ✅ Say if you want designs
• ❌ Don't describe exact design (send photos after)

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Aesthetics

• ✅ Use word "consultation" for first-timers
• ✅ Mention treatment area (lips, forehead, etc.)
• ❌ Don't ask about pricing (assume consultation covers it)

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Seasonal Variations

Valentine's Day (February)

Hi! I'd like to book a lash set before Valentine's Day.
Do you have any slots Feb 10-13?

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Wedding Season (Spring/Summer)

Hi! I'm getting married in June and would love to book a trial.
What's your bridal package availability?

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Holiday Season (November/December)

Hi! I need a holiday glam appointment before Dec 20.
Do you have any evening slots available?

Pro tip: Update your message monthly to match demand.

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The "Reply Rate" Secret

Your pre-fill message affects your reply rate too.

Low-Quality Messages (You Ignore):

• "Hi"
• "Prices?"
• "Available?"

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High-Quality Messages (You Reply Fast):

• "Hi! I'd like to book a lash fill for next Tuesday afternoon."

Why: Specific messages show they're serious → you prioritize them.

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Real Results: Case Study

Client: Brow artist in London

Before (Generic Message):

Hi there!

• Send rate: 64%
• Reply rate: 58%
• Booking conversion: 31%

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After (Optimized Message):

Hi! I'd like to book a brow lamination and tint.
What's your availability this week?

• Send rate: 91% (+42%)
• Reply rate: 94% (+62%)
• Booking conversion: 79% (+155%)

Result: 2.5x more bookings from same traffic

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Your Action Plan (Do This Today)

1. Pick a template from the 15 above
2. Customize for your service
3. Test it - Send yourself the message
4. Does it sound natural? If not, tweak it
5. Update your link with the new message
6. Track results for 2 weeks
7. A/B test a variation

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The Ultimate Template (Works for Everyone)

If you want a simple, universal template that converts:

Hi! I'd like to book a [YOUR SERVICE].
What's your next available appointment?

Why it works:

• ✅ Polite greeting
• ✅ Clear intent
• ✅ Specific service
• ✅ Open-ended question

Customization time: 10 seconds

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Get It Done in 10 Minutes

LinksToBook lets you:

• ✅ Pre-fill WhatsApp messages
• ✅ Use variables like {SERVICE}
• ✅ Test different versions
• ✅ Track conversion rates

Create your perfect message → Get Started

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Have questions about WhatsApp message templates? Contact our team or email support@linkstobook.com